With consumers initiating thousands of searches of specific new boat models, similar to an electronic brochure, boats.com is helping the marine industry by providing unique insights and research into consumer interests. Boats.com makes it easier to understand which boat brands are the most popular for a given time period with its Top 20 Lists - showcasing the most-searched boat brands, new and pre-owned.

The boats.com Top 20 New Boat Brand List illustrates real-time data representing searches for new and used boat information on specific boat brands. This data indicates that early participants in the boats.com website have already established a strong following.

Boats.com will update the boats.com Top 20 Lists monthly providing the industry with a snapshot of what's hot in the consumer's mind. Boats.com Affiliates Manufacturers and Dealers can tap into additional proprietary consumer activity data that is updated in real time and will help to illustrate coming trends in the consumer marketplace.

TOP 20 Brands- New Boats - June 2001

RANKBRANDVIEWS
1Bayliner10,404
2Crestliner5,777
3Wellcraft4,600
4Tracker4,590
5Lund3,933
6Sea Ray3,406
7Boston Whaler2,867
8Hunter2,729
9Baja2,203
10Lowe2,197
11Hatteras2,115
12Duracraft2,024
13American Sail1,796
14Chaparral1,656
15Zodiac1,624
16Glastron1,599
17J Boats1,598
18Ranger1,542
19Penn Yan1,538
20Maxum1,515

TOP 20 Sailboat Brands- New Boats - June 2001

SAIL RANKRANKMANUFACTURERPAGE VIEWS
18Hunter2,729
213American Sail1,796
317J Boats1,598
434Beneteau1,044
537Dufour1,028
662Catalina714
7102Tartan310
8120C&C223
9121Freedom Yachts219
10129Snark200
11132Vanguard187
12140Irwin163
13143Bavaria160
14145Jeanneau158
15146Hobie Cat153
16148Multi-Sail152
17152Mason143
18156Aqua-Star137
19158Macgregor134
20159Performance Sailcraft Europe134

The boats.com Top 20 Pre-Owned Boat List represents searches for pre-owned boat information and listings from dealers and brokers on specific boat brands. This data is driven by the presence of dealers and brokers in the marketplace - totaling more than 2500.

TOP 20 Brands- Pre-Owned Boats - June 2001

RANKBRANDVIEWS
1Sea Ray52,655
2Bayliner51,277
3Wellcraft24,688
4Chris Craft22,027
5Boston Whaler19,369
6Carver16,085
7Catalina14,121
8Hunter13,144
9Grady White11,296
10Baja9,475
11Maxum9,418
12Beneteau9,290
13Mako9,102
14Bertram8,748
15Donzi8,085
16Four Winns7,676
17Regal7,517
18Silverton7,130
19Chaparral6,756
20Pro Line6,661

TOP 20 Sailboat Brands- Pre-Owned Boats - May 2001

SAIL RANKRANKMANUFACTURERPAGE VIEWS
17Catalina14,121
28Hunter13,144
312Beneteau9,290
425J Boats5,768
527Pearson5,201
630C&C5,004
736CAL3,622
842Macgregor3,255
945O Day3209
1046Cheoy Lee3,111
1148Cape Dory2,889
1250Morgan2,878
1354Ericson2,598
1456Columbia2,523
1557Bristol2,469
1659Albin2,451
1768Jeanneau2,172
1870Islander2,014
1972Tartan1,995
2073Irwin1,950

about boats.com

Through boats.com, marine dealers and manufacturers can utilize a new channel of operation and consumer interaction. Boats.com enhances the capabilities of the boating industry by offering a range of unique products, online and offline, that will help sell, finance, insure and market all marine product lines. In addition to boats.com, the company operates other marine-oriented Web sites including YachtWorld, the world's leading Web marketplace for brokerage-listed boats.

With an established network of industry alliances - including the exclusive endorsements from the industry's two leading associations, the National Marine Manufacturers Association (NMMA) and the Marine Retailers Association of America (MRAA) - and an unmatched level of consumer access to information, boat listings, accessories, and financial and insurance products, boats.com plays the unique role of integrating and simplifying the demand side of the marine industry.

Contact:
Ken Grimes
boats.com
Phone: (415) 947-5015
Fax (415) 669-9689
Cell (678) 428-8273
[email protected]